Color Changes Everything!
Fish see color and the unique chemistry in Smartbaits lures imitate wounded bleeding prey fish changing color at different water temperatures and depths. Predator fish hone in on those colors of vulnerable or injured smaller fish and attack. Smartbaits incite that attack.
Until you see the amazing color changing lures in action it is hard to understand exactly how unique and revolutionary they are, check out the videos below and visit our youtube channel to see more.